Cher Lloyd officially promotes her first single "Swagger Jagger" on BBC Radio1

Cher Lloyd has officially kicked off her promo for debut single "Swagger Jagger", she did an interview on BBC Radio 1 with Scott Mills. Cher confirmed that the leaked version of her single was a demo, she talked about how she reacts to the negative press, and also struggled to say who she collaborated on her album.

I'm still not trilled about Cher's single, I listened to the final version and still can't get in to it. Check out the official preview below.